B2B MARKETER · BUILDER · PUNE, INDIA

Growth,
built end
to end.

I'm a B2B marketer who also builds the software and works the pipeline. Content, lead capture, outbound and the systems behind them: planned, built and run by one person.

See the work → Read the journal
DEVELOPMENT AUTOMATION & AI MARKETING SALES & PRESALES MEDIA SALES
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CH 00 · HOME
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RUNNING RIGHT NOW
8 systems I built · laptop off
COMPANIES I'VE WORKED FOR
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PUBLICATIONS & BRANDS I'VE WORKED ON
EnterpriseTalk ✦ TalkCMO ✦ ITSecurityWire ✦ MarTech Edge ✦ TechEdge AI ✦ HRTech Edge ✦ AdTech Edge ✦ GlobalFinTechEdge ✦ Coexage ✦ BuzzDeals ✦ EnterpriseTalk ✦ TalkCMO ✦ ITSecurityWire ✦ MarTech Edge ✦ TechEdge AI ✦ HRTech Edge ✦ AdTech Edge ✦ GlobalFinTechEdge ✦ Coexage ✦ BuzzDeals ✦
WHAT I DO

Five jobs I do
end to end.

Most teams split this across a marketer, a developer, a salesperson and an agency. I do all four, so the pieces connect: the site feeds the CRM, the content feeds the pipeline, and the pipeline gets worked.

01

Development

Websites, web apps and internal tools, taken all the way to production.

▸ Fast marketing sites that rank
▸ Web apps and custom CRMs
▸ Lead capture that never drops a form
▸ Deploys, hosting and monitoring
PROOF: HUNTS CRM · SEO REBUILD →
02

Automation & AI

The machines that keep marketing running when nobody is at the desk.

▸ Content engines on cloud routines
▸ CRM handoffs and lead routing
▸ Blog and social on autopilot, with quality gates
▸ Monitoring that checks what each system produced
PROOF: 5 PUBLICATIONS DAILY, LAPTOP OFF →
03

Marketing

B2B content, SEO, social and campaigns that point at pipeline.

▸ Content strategy and publishing ops
▸ SEO-led blogs with funnel-matched CTAs
▸ Brand social across channels
▸ Campaigns built on a clear point of view
PROOF: ~22 ARTICLES A DAY →
04

Sales & presales

Outbound that books meetings, and presales that helps close them.

▸ ICP research and account lists
▸ Sequencing and qualification
▸ Presales content and demos
▸ Clean handoff to closers
PROOF: ~$150K A QUARTER FROM OUTBOUND →
05

Media sales & partnerships

Editorial programs that bring in revenue.

▸ Podcast and interview programs
▸ Sponsored and partner content
▸ Partner programs that feed pipeline
▸ Contributor programs
PROOF: PODCASTS & EDITORIAL ACROSS 5 PUBLICATIONS →
HOW I WORK

How a project runs.

01
Diagnose
Find where leads, content or deals are leaking, using the numbers.
02
Build
Ship the fix: the site, the system, the campaign or the sales motion.
03
Run
Put it on autopilot with guardrails, quality gates and a kill switch.
04
Prove
Report what it shipped, with before and after numbers.
11 YRS
in revenue, media and marketing
6
companies across media, research, software and fundraising
8
systems I built, running now
~22 / DAY
articles published, laptop off
[ YOUR PORTRAIT ]
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ABOUT

Hi, I'm Shaun.

Eleven years across sales, media and marketing. I started fundraising for UNICEF on the street, then sold research, ran podcasts and editorial for B2B publications, launched a product, and did outbound for tech media.

Today I run B2B marketing and build the systems behind it. I'm based in Pune and work with teams anywhere.

PORTFOLIO
See the full portfolio →
Eight systems I built, five case studies and eleven years of work history.
CONTACT

Let's build
the machine.

Get in touch → ent.shaun@gmail.com LinkedIn ↗
SG Shaun Godinho

Growth, built end to end. Marketing, sales and the software behind them.

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